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Tuesday, April 17, 2018

VIVO REVEALS NEWEST ENDORSER ELISSE JOSON AND THEIR PARTNERSHIP WITH AYALA MALLS


Vivo officially announced Elisse Joson as its newest local brand endorser during the recent successful Consumer Launch last April 14 at Market! Market! In Taguig City.  Elisse, or Maria Chriselle Elisse Joson Diuco in real life, is the other half of Mclisse, a highly popular love team with McCoy De Leon making up the other half. McCoy De Leon has been a Vivo local brand endorser since its Philippine launch in 2016.

Elisse, Gorgeous, trendy, with a bubbly personality to boost, represent Vivo as she embodies the young and hip audience of the top brand. With her vast following on social media platforms, she makes the perfect influencer to push the brand further up the popularity scale. 

Vivo Philippines’ introduction of its new local brand endorsers coincides with the brand’s release of its latest flagship smartphone, the Vivo V9. The Vivo V9 is an artificial intelligence (AI) selfie camera with a 16 MP+5 MP dual-camera setup. 


Elisse, along with the other Vivo brand endorsers, are all thrilled over Vivo’s latest flagship phone, the V9. Elisse is excited over how she could take flawless shots with its 16 MP+5 MP dual-camera and special selfie features such as the artificial intelligence-powered Face Beauty which brings about feed goals-worthy photographs. With the AI beautifying tools. Because it is still dedicated in delivering perfect photos, it should also be expected that the camera will rock a souped up HDR mode. Much like its predecessors, the V7 and V7+, the V9 also rocks a 24 MP selfie camera that comes with features like AI Face Beauty Natural Light, Studio Light, and Monochrome background which brings selfie-taking with the new Vivo smartphone several notches higher in the quality scale. Selfie-fans will also benefit in the ample phone display of the Vivo V9 as it could improve the overall composition of every photograph taken, with enhanced clarity and definition.

Vivo and Ayala kicks off partnership for Major Hoop Battle project 
Vivo Philippines Brand Director Ms. Annie Lim, Ayalaland Malls Synergies, Inc. (AMSI) Entertainment General Manager Mr. Gabby Katigbak, AMSI President Ms. Rowena Tomeldan, and Capdase CEO Mr. Alex Fong formally sealed the deal during the first Vivo V9 mall tour. 

From L-R: AMSI Entertainment General Manager Gabby Katigbak, Vivo Philippines VP for Sales Hazel Bascon, new Vivo Philippines endorser Elisse Joson, Vivo Philippines Brand Director Annie Lim, Vivo Philippines endorser Mccoy de Leon, and Capes CEO Alex Fong take a selfie using the Vivo V9 during the mall tour at Market! Market!
The global smartphone brand will be the official title sponsor of one of Ayala Malls’ projects for 2018, the Vivo Hoop Battle Championship Philippines. It is an annual 3x3 basketball tournament held in some districts in China and other Asian countries.

Mr. Katigbak during the mall tour announced that the Vivo Hoop Battle Championship Philippines will be held in various Ayala Malls. The tournament will be happening in several Ayala Malls in the coming months. Winners of the tournament will have the opportunity to compete in the grand finals in China.





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