Tuesday, November 24, 2020

TikTok Donates US$300,000 for Typhoon Victims in the Philippines

 

Over the course of two weeks, two devastating back to back typhoons hit the Philippines. On November 1st, Super Typhoon Rolly (Goni) the strongest typhoon ever recorded in recent history struck the southern region of the Philippines. An estimated two million Filipinos have been affected, many of whom lost their homes and livelihoods. Ten days later, Typhoon Ulysses (Vamco) swept through many of the same provinces previously devastated by Typhoon Rolly, including Metro Manila and parts of Central Luzon leaving widespread flooding and power outages. 

Monday, November 23, 2020

Pros of Wearing Activewear Daily


With every single day in life being so happening and full of events, it is very common to find ourselves spending the entire day wearing formals. Well, there is no harm in wearing that but that takes the fun away. And when it is an off day and you want to make a quick run to the grocery store or just look a bit better than wearing your baggy old tatty sweats, suddenly you realize that you have got no options. Well, do not worry. 

TECNO Spark 6 Series - A smartphone for the masses


TECNO Mobile launches new AI-powered, revolutionary, 6 new enhancements bring users an elevated immersive experience, along with more powerful cameras, multiple Bluetooth sharing, bigger screens, higher capacity and faster speeds.

How's The New Normal Affecting The Laboratories Operations Like Stalder Laboratories?


Established in July 1999, Stalder Laboratories, Inc. (SLI) continues to create globally competitive products and consistently upholds its commitment to manufacture products that meet the demands of its regular clientele and prospects. 

Sunday, November 22, 2020

TikTok Launches Creative Competition to Solve Real-World Marketing Challenges

TikTok, the leading destination for short-form mobile videos, is calling all marketing and creative professionals as well as agencies in Southeast Asia to think outside of the box and join the TikTok Trendsetter creative competition. Launched last November 9, 2020, TikTok Trendsetter aims to inspire professionals and agencies in the Philippines to harness the untapped potential of TikTok to solve real-world marketing challenges.

“The power of TikTok is clear, but it requires a new and different way of thinking. Utilizing an entertainment-based platform allows marketers to engage with users in a ‘sound on’ environment, opening an entirely new window of opportunity,” said Ng Chew Wee, TikTok Head of Business Marketing. “Just like our users, we invite marketers to be experimental and explore their creative side while addressing today’s brand challenges through the Trendsetter creative competition."


Running for over the course of six weeks, the TikTok Trendsetter creative competition is divided into three separate categories including:

  • Individual Category: Individual contestants to submit one TikTok video creative idea that addresses marketing-related challenges for Small and Midsize Businesses (SMBs), and sectors such as Fast Moving Consumer Goods (FMCG) and Government. 

  • Agency Category: Agency contestants to submit a storyboard for at least four TikTok video creative ideas, a media plan leveraging TikTok and one sample TikTok video that addresses marketing-related challenges for industries such as Fintech, Luxury, Automobile, and Telecoms.

  • Existing Campaigns: Campaigns that have already run on TikTok this year can also participate in the competition.


All submissions will need to be submitted by 24 December 2020 with voting for the most  creative ideas taking place from 4 to 22 January 2021. The following panel of judges representing in-house and agency creative executives, as well as CMOs and TikTok Creators, will be determining the winners of the competition which will be announced on 1 February 2021: 

  • Ng Chew Wee, TikTok Head of Business Marketing

  • Katie Puris, TikTok Managing Director of Global Business Marketing

  • Dianchen Yao, TikTok Head of Client Solutions SEA

  • Nguyen Dinh Toan, Senior Vice President of Marketing at Suntory Pepsico Vietnam

  • Sutirapan Sakkawatra, EVP Head of Marketing at Siam Commercial Bank

  • Roberto Saputra, Chief Brand Officer at Smartfren Telecom

  • Jeff Cheong, DDB Group Singapore Deputy CEO and Tribal Worldwide Asia President

  • Maryzyle Fernadez Galinato, Group Creative Director at Hakuhodo Saigon

  • Pingkan Rarumangkay, Executive Creative Director at Wunderman Thompson Indonesia

  • Tay Guan Hin, Chief Creative Officer of BBDO Singapore

  • Sompat Trisadikun, Chief Creative Officer at The Leo Burnett Group and Publicis Group in Thailand


For each category, regional and local winners will be selected. Agency teams will have a chance to win up to US$40,000 in prizes, while Individual applicants can win a mentorship session with TikTok Global Business Marketing (GBM) executives.


Kantar research shows that in order to tap into the powerful audience response, it is vital to understand TikTok and engage with users on their own terms. To provide a deeper understanding on how to leverage TikTok for marketing purposes, TikTok will also hold a creative workshop on 24 and 26 November in partnership with BBDO Singapore, hosted virtually at https://www.tiktok-trendsetter.com/ for anyone who is interested in learning about leveraging the platform to solve creative challenges.


To enter the competition, view tutorials, best practices and creative playbooks, please visit: https://www.tiktok-trendsetter.com/

Friday, November 20, 2020

TikTok Enhances Privacy with New Family Pairing Options

 

TikTok, the leading destination for short-form mobile videos, is enhancing privacy and browsing options for families on the app by building on its existing Family Pairing features. This latest update provides parents with the industry's most comprehensive suite of options to better guide their teen's online experience.


As more families continue to turn to internet platforms like TikTok to stay entertained, informed, and connected, parents now have the option to manage their teen's online experience by linking their TikTok account to their teen's, and setting discoverability and safety controls. Developed for parents, this suite of new features is intended to jumpstart digital wellbeing and online safety education for families.


The new features include:

  • Search: This allows parents to directly control whether a teen can search for content, users, hashtags, or sounds on the app. 

  • Comments: Parents may decide who can leave comments on a teen's videos - Either all users, friends only, or no one.

  • Discoverability: This lets you regulate whether your teen's account is private or public. With a private account, your teen can choose who can see their content. When the account is set to public, anyone can search for your teen’s profile, and view their content. 

  • Liked videos: Here, you decide who can view the videos your teen liked.


"Parenting a teen's digital life can be daunting and many parents feel as though they're playing catch-up when it comes to the latest technology and apps their teens use. Working with our community and industry partners, we are committed to helping facilitate important conversations within families about internet safety," said Arjun Narayan, Director Trust & Safety, TikTok, Asia Pacific. "Family Pairing was developed to help parents build upon their online safety education and define the experience that is best for their families."


Family Pairing, which allows a parent to link their TikTok account to their teen's, already offers features such as Screen Time Management, Restricted Mode, and Direct Message regulation to provide parents with insight and control over how their teens use TikTok.


Over the past year, TikTok has taken steps to improve and enhance its teams, policies, controls and educational resources. Along with its tools for families, the platform continues to strengthen its youth safety and well-being policies. Just recently, TikTok added more guidelines and resources to support body positivity within the community, and remove harmful content such as hateful ideologies. Sending of images or videos in comments or messages is also not allowed on TikTok, because studies have linked the spread of child sexual abuse material to messaging on apps, especially those with encryption.


TikTok has developed global partnerships to protect against child exploitation and to remove such content, terminate accounts, and report cases to the National Center for Missing and Exploited Children, and local law enforcement agencies. Protecting minors – online and offline – is highly important and requires collaboration between platforms, governments, and child safety organizations. This is why TikTok supports the implementation of the Voluntary Principles to Counter Online Child Sexual Exploitation and Abuse, which offers a framework that can be consistently applied across sectors and services to respond to changing behaviors and protect young people.


For families who want to learn more about online safety, TikTok has created several resources, including its Youth Portal, Parents page, and educational safety videos. TikTok remains committed to the security of its community – especially the youth – and will continue to develop resources, tools, and policies as it aims for the highest level of safety.

Saturday, November 14, 2020

COSRX Mega Sale Promo on Shopee: Up to 60% discount off + free Kim Soo Hyun photocards


Do you also love skincare products like me? This love I have for skincare gave me enough experience since I've tried a lot of variants and brands. And honestly, with the many products that are out there in the market, it is but true that not all that's available out there are as effective as how it promises.

Wednesday, November 11, 2020

Get up to 60% off on FitFlop Sandals on Shopee

Do you own a pair of Fitflops... I remember there was a year where I got so addicted in to it because it's so comfy to wear. And believe it or not, I own more than 10 pairs... haha!

Champions are Made at Home




In the last few months, we have seen major changes in how people live their lives including our kids. Suddenly classes are shifted to distance learning which has become one of the major adjustments parents and kids face currently.

Friday, November 06, 2020

Seminyak, Bali: Luxury & Serenity All In One Place

The Indonesian Island, Bali, is one of the gorgeous places on the earth & one of the top tourists’ destinations on the planet. It has a great deal to offer you in every aspect. So, when you are visiting this magical place, make sure to get ready to have the time of your life. This heavenly island is blessed with all the best things nature has to offer.

Thursday, November 05, 2020

How to Make Sure You Don’t Miss Out On Quality Time With Your Loved Ones During The Holidays

 

While most of us are home more often than we used to be, maintaining that precious work-life balance hasn’t become any easier over the past several months.

Who isn’t guilty of occasionally forgetting to clear their schedule to set aside time for their family?

Wednesday, November 04, 2020

Up to 80% off on Manny & Pie Calayan Clinic Skincare products on Shopee

 
Manny and Pie Calayan Clinic has been in the cosmetic surgery and dermatology industries for over 25 years. They are known for excellent dermatological service and cosmetic surgery procedures — finally you can now get effective skincare products from one of the most trusted doctors in the country as their skincare products are now available in Shopee!

Monday, November 02, 2020

JBL strengthens audio expertise with enhanced line of Headphones and Speakers


JBL, a brand under Harman is a name to recall when it comes to audio expertise. Recently, it has brought in the Philippines the latest addition in its wide array of home audio and personal audio offerings including the PartyBox On-the-Go, PartyBox 310, JBL Go 2, JBL Xtreme 3, JBL BoomBox 2, JBL CLUB series, JBL Tune 125TWS, JBL Tune 225TWS, and JBL Tune 125TWS.

LET'S GET SOCIAL